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[RSS]: LEGO® BrickHeadz: Marcos Bessa interview part 2


TheNewElementary

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In the first part of this interview with LEGO® BrickHeadz design lead Marcos Bessa, Are J. Heiseldal asked him about the advantages and the complexities of working with multiple intellectual properties (IPs), and the inherent limitations of the BrickHeadz concept itself. Today he asks about the new and recoloured parts as well as the production process... and which character is Marcos' favourite!
 
BrickHeadz-Senior-Designer-Marcos-Bessa.jpg

At New Elementary, we love new parts so the two new types of glasses that we got in the Go Brick Me set are particularly interesting for us. What can you tell us about the development process of those?
Marcos: The brief for the BrickHeadz line actually came with a request to do something like this. The idea for the Go Brick Me set came very early, in early 2017, so the brand was just about to come out officially on the market. We were already planning what to do for 2018 and so the importance of customisation, allowing people to represent their features was of key importance for this. So we immediately started looking into what that would mean in terms of new elements –  how to make glasses, do we need something new? I started exploring and came up with a whole lot of variations of new elements that we could make, trying to come up with something that would work and fulfil the brief for this purpose, but become a versatile enough element that it could become interesting for other uses. And I think we ended up finding something that is pretty cool for what we do in the set, but also offers a lot of other opportunities, and I’m really looking forward to seeing what comes out of it.
 

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